Our B Corp
Story

We are—and have always been—a values-driven company, guided by principles of deep care, integrity, and strategic efficiency.

What is a Certified B Corp?

Certified B Corporations are businesses that commit to balancing purpose and profit. They’re part of a global community working to create positive social and environmental impact.

Earning B Corp certification is similar to a restaurant earning a Michelin star—it’s a trusted, independent signal that a company meets rigorous standards of quality, only here the focus is on ethics, sustainability, and responsibility. As a B Corp, we consider our employees, communities, partners, and the planet in every decision we make.


Why did we become a B Corp?

Becoming a B Corp reflects the heart of what we do: Providing access to creative college essay and application support for any student, anywhere.

We are—and have always been—a values-driven company, guided by principles of deep care, integrity, and strategic efficiency.

Like us, our customers expect excellence, authenticity, and the assurance that we don’t just talk to talk, we walk the walk.


Our b corp mission

As a B Corp, we demonstrate our active commitment to providing college application support to every student, everywhere, by offering hundreds of free resources, pay-what-you-can spots for our online courses, and free one-on-one essay and application coaching via our Matchlighters Scholars program.